Notes from the Field: What Every First-Year IOP Actually Costs — Catalyst BH · Catalyst BH Consulting

Founder Notes

Notes from the Field: What Every First-Year IOP Actually Costs

A real P&L from a 20-slot IOP's first 12 months — every line item, every surprise, and the math on when it starts working.

July 25, 2026 Catalyst BH Consulting

We're often asked "what does it actually cost to run a first-year IOP?" So here's a real one — a 20-slot IOP in a mid-market metro, opened in 2024, shared with permission (name withheld).

Year 1 Actual P&L (12 months from license approval)

Revenue

  • Q1: $18,000 (self-pay only, 2 admissions)
  • Q2: $52,000 (first commercial contracts effective month 5)
  • Q3: $148,000 (5 payers active, avg census 8)
  • Q4: $246,000 (7 payers active, avg census 14)
  • Total Year 1 revenue: $464,000

Costs

  • Rent + utilities: $54,000 ($4,500/mo for ~1,800 sqft)
  • Insurance (liability + property): $12,600
  • Clinical salaries: $286,000 (3 FTE clinicians + 1 supervisor + 0.5 medical director)
  • Admin salaries: $118,000 (1 UR/billing + 0.5 intake + 0.5 program director backfill)
  • Software (EMR + billing + phones): $28,000
  • Marketing (referral relationships, minimal ads): $16,000
  • Accreditation prep + application: $22,000
  • Legal + compliance: $18,000
  • Supplies + tests + food (for group sessions): $9,400
  • Contract labor (early period, before FT hires): $34,000
  • Founder salary (deliberately below-market first year): $60,000
  • Total Year 1 costs: $658,000

Net Year 1: –$194,000

Surprises That Weren't in the Plan

  • $34k in contract clinicians for the first four months while credentialing was pending on FT hires
  • $8k in surprise state licensure re-inspection fees after a policy revision requirement
  • $11k in credit-card processing fees on self-pay (higher than expected)
  • $6k in QAPI consultant fees to prepare for first accreditation survey
  • $4k in emergency HVAC work on the leased space (not landlord-covered)

When It Started Working

  • Month 8: first month with positive operational cash flow (revenue > expenses)
  • Month 11: first month of positive net income after depreciation
  • Month 14 (projected): cumulative breakeven

The Founder's Reflection

"I would have capitalized for $250k instead of $150k. The tightest month was month 5 — payments hadn't started but our census was full and we couldn't slow down. If I'd had another $100k in reserve, I would have been sleeping instead of dialing our line of credit."

Take-Aways for Your Plan

  • Cap-ex isn't the risk. Working capital is. Every failure we see is a working-capital failure.
  • Marketing spend can stay small if referrals are relational. This program spent $16k on marketing — most of it on paid provider-referral relationships (Physician CME, LinkedIn Sales Nav).
  • First 6 months are cash-out, not cash-in. Plan accordingly.

If you want us to build a proforma for your specific program, book a startup call. We've built dozens.

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